Shopify vs Shopify Plus – 8 Key Differences

Are you trying to decide between Shopify and Shopify Plus?

Individuals and small enterprises in Los Angeles wishing to sell products online will find Shopify to be an excellent choice. It’s possible that if you’re a large company, you’ll need greater control over the experience. That is where Shopify Plus comes in.

It has the same basic dashboard and capabilities as Shopify, but with additional features, integrations, and support options that are not available in the free version of Shopify.

Small and medium-sized enterprises are best served by Shopify, while large corporations are best served by Shopify Plus. Nestle, Hawkers, Kylie Jenner, Budweiser, etc., are all examples of brands that have become household names.

In this article, we’ll analyze Shopify and Shopify Plus and reveal all the new Shopify Plus features.

Shopify vs. Shopify Plus: What’s the difference?

Overall, Shopify Plus includes everything that is included in the standard Shopify subscription, as well as additional features. In order to better assist you in recognizing and understanding the differences between Shopify and Shopify Plus, we will concentrate on the extra features and advantages that you will get with Shopify Plus rather than on the things that are similar.

Here are the 8 additional features and upgrades that you will get as part of your Shopify Plus subscription: 

1. A dedicated account manager

Shopify provides phone, email, and live chat help for its customers. You may hire a Shopify developer in Los Angeles if things become problematic.

For customer service, Shopify Plus stands out from the others. A Launch Engineer is assigned to your website so that you don’t have to worry about anything. If you need help with third-party integrations or locating partners to collaborate on custom projects, the Launch Engineer will be available.

2. More theme customization with access to Liquid

Shopify’s basic plans allow a Shopify development agency to use the editor to alter your Shopify theme, but switching to a different theme will be difficult.

For customization, Shopify Plus is far more flexible, allowing you to use Shopify’s theme language, Liquid. For increased control, you’ll be able to make code modifications using Liquid in your arsenal of tools.

3. Unlimited staff accounts

When comparing Shopify to Shopify Plus, you’ll want to bear into consideration staff accounts. There are only a restricted number of employee accounts available under the free Shopify plan.

Shopify Plus, however, lets you create unlimited staff accounts and gives you more control over access.

Each member of your team may have their own personal login and work on your online business. In addition, you’ll have greater control over the conduct of your employees in your store’s administration.

4. More control over the checkout

Owning a business means that you will naturally want to cater to consumers who spend a lot of money with you.

Shopping cart values or any other criteria may be used in Shopify Plus to change the checkout experience.

Shopify Scripts are available to users. When you use the Script Editor, you have more flexibility over delivery methods and customer information, as well as the ability to change payment alternatives. If you want to change the checkout experience on Shopify, you’ll need to install additional applications.

5. More API integrations

The APIs on any website allow third-party programs to be integrated with the site.

Adding several API resources to Shopify Plus has made it easier to integrate third-party applications with the platform.

If you’re curious, Gift card is an alternate means of payment. Using multi-pass login, visitors to the Shopify shop are smoothly redirected to the website (without separate login credentials and without the need to synchronize any customer database). The user may add, delete, amend, and retrieve information on the accounts of staff members.

A Shopify development company may easily integrate custom applications into Shopify Plus, as well as built-in apps.

6. Wholesale channels

This comparison of Shopify vs. Shopify Plus highlights the wholesale channel as well.

There are specific consumers who wish to buy in bulk as your business grows. Because an enterprise-level platform should allow for wholesale sales, it’s logical to expect.

Online stores may be made password-protected with the aid of the wholesale channel. In this way, you may sell the same items at a lower price to wholesale customers, as well as things that are only available to wholesale customers.

Customized pricing lists and discount codes are further options. For e-commerce, Shopify Plus allows merchants to handle both B2C and B2B operations from a single platform.

7. Merchant Success Program

As part of its Merchant Success Program, Shopify + helps its customers get the most out of the service. Whether you need training help to unlock your third-party products and platforms or your full potential, they cover you.

Besides providing round-the-clock help, the team is ready to assist you in locating certified Shopify + Partners. They can keep you abreast of market developments and assist you with special events, such as flash sales.

8. A unified dashboard to manage multiple stores

You can now manage all of your shops, analytics, staff accounts, user permissions, and automation tools (such as Shopify Flow) from a single dashboard with Shopify +.

This dashboard gives you a holistic picture of your company, encourages collaboration, and enhances automation even more so if you’re in charge of several locations or businesses.


To summarize, the dashboard and fundamental e-commerce functionalities are the same across Shopify and Shopify +. Shopify Plus allows a Shopify development service agency a great deal more control over your store’s core code, as well as a broader range of support choices.

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